Tuesday, March 31, 2009

12 Rounds - Good Article


Steven Mallas has an excellent article up at BloggingStocks.com discussing the latest WWE Film, 12 Rounds. While I would argue that DVD sales for WWE films have been unusually strong, all of the theatrical attempts (See No Evil, The Marine, The Condemned, Behind Enemy Lines) have failed to produce even mildly strong results at the theatrical box office. I believe there is still a market for these films as a vechicle for the talent, but I would move towards the straight-to-DVD/straight-to-Cable vehicles which might be far more lucrative in rights.